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Troy Designs
Feb 203 min read
From Beer to Apparel: The Story Behind the Sundancer Label Design
There’s something special about seeing your work out in the world, even years after you’ve created it. On a recent trip to Yamba, a coastal
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Troy Designs
Jan 24 min read
Unleash Your Brewery's Personality: Crafting a Killer Brand Identity in 2025
When you think of a craft brewery, what comes to mind? The rich aromas of brewing hops, the friendly atmosphere of community gatherings,...
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Troy Designs
Nov 26, 20242 min read
Crafting Heritage: Beer Label Designs for Crafty Monk Brewing
At Troy Designs Studio, we thrive on turning creative visions into meaningful designs. One of our most exciting recent projects was...
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Troy Designs
Dec 4, 20231 min read
Black Hops Brewing - Birthday Beer Label Designs
To celebrate the third year of their East Brisbane taproom, Black Hops have contacted us to come up with three special birthday beer...
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Troy Designs
Nov 17, 20231 min read
Frostbite - Beer Label Design
Recent label design for a new collab beer between Woopi Brewing Co and Rocky Ridge Brewing creating an epic Cali IPA. The beer name,...
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Troy Designs
Nov 1, 20231 min read
Downhill Mountain Biking Beer Label Design
I love my downhill mountain biking (and beer) so this project was fun. Beer label design for @woopibrewingco Up’n At’em XPA featuring a...
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Troy Designs
Aug 7, 20231 min read
VOTE Today - GABS Beer Design Awards 2023
After coming in at #7 in Australia for the GABS Beer Design Awards a few years back with our Black Hops Moon Dancer design in 2021, we...
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Troy Designs
Jul 31, 20231 min read
Captain Kurt - Spring Water Logo and Label Design
@captain_kurt_water is now canned and live 🤙🏼 Another great fun project landing on our desks, creating the whole branding feel of the...
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Troy Designs
Jul 24, 20231 min read
Newest Beer Label Design for Black Hops Brewing
A new fresh beer label design for Black Hops Brewing has hit the shelves and taps around Australia. The next Hop Swap series beer, this...
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Troy Designs
Jun 19, 20231 min read
Big Wave Surfing Inspired Beer Label Design
Surfing Beer Label Design I may be a bad surfer, but my passion for surf/beach life inspired designs is high. Here's the recent label...
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Troy Designs
May 29, 20231 min read
2023 GABS Festival - Black Hops Squishee Beer Label Design
I grew up with The Simpsons and I was pumped when Luke at Black Hops sent through a brief to create a Kwik-W-Mart inspired Hop Man beer...
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Troy Designs
May 17, 20231 min read
Sandbar Champagne Label Design
So much detail yet so minimal… Our designer Amy really nailed the brief for this new champagne label design for @sandbar_yamba. This...
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Troy Designs
May 17, 20231 min read
Moonglade Beer Label Design
Another new drop available now at Woopi Brewing Co. is the Moonglade BIIPA... This is a Black double IPA collab brew with Wellbrewd,...
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Troy Designs
May 15, 20231 min read
Bobby Dazzler Beer Label Design
There's a Bobby Dazzler in all of us! Woopi Brewing Co. sent through a new beer label design brief for their Ginger Beer release which...
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Troy Designs
Mar 8, 20231 min read
"Okaeri Friend" Translates to "Welcome Home Friend"
Woopi Brewing Co. recently teamed up with BrewDog to create this epic Japanese inspired Cold IPA. With the theme of "Beach. Mountains....
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Troy Designs
Feb 21, 20231 min read
Surf Vibe Beer Label Design
New label, new illustration style... Woopi Brewing approached us to produce a label illustration that had a chilled surf vibe to resonate...
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Troy Designs
Feb 16, 20232 min read
Hop Man - Beer Can Design Series History - Black Hops Beer
*Blog post from Black Hops Blog - Here Kicking off the new year with passion sees us welcome our first Limited Release of 2023,...
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Troy Designs
Jan 18, 20231 min read
Sundancer - Launching Aus-Wide today!
Label design inspired by the early bird surfers that are out on the water at sunrise, "sundancing" on the waves to start the day the best...
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Troy Designs
Aug 2, 20221 min read
NEW Beer Label Design for Black Hops Brewing
The Troy Designs created 'Hopman' is back with a new addition to the series of Hopman beer labels with the Hop Swap collab beer between...
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Troy Designs
Mar 2, 20201 min read
FULL SEND - Surf Illustration for Black Hops Brewery
This design is for all you hardcore surfers 🌊 🏄♂️ My first design for Black Hops Beer (circa 2018) was a beer character sending it on...
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